Social Influence
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1. What additional factors might contribute to compliance?

2.  In 1965, Richard Willis developed a model of conformity that received relatively little attention.
    Yet, the model offers much in the way of offering testable hypotheses that could further
     knowledge of the processes leading to conformity. The model is presented below:


              The reference for this article is: Willis, R. H. (1965). Conformity, independence, and anticonformity.
                                                                      Human Relations, 18, 373-388.

3.  Along what side of the diamond would Asch's research fall?

4.  How well do you recognize the principles of social influence? Test yourself
     by identifying the principle of social influence "Dennis the Menace" is using
     in this funny cartoon by clicking here.